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Looking At A Business Strategy

When talking about a business strategy, what do you normally think of? A business plan? Vision and mission statement? What would you say if I tell you that they are all correct? A business strategy is...

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Differentiation – A Path To Sustainable Competitive Advantage (Part 1)

There are a lot of people who are thinking about having their own business. Many of those people have a full or a part time job, and probably are bored with corporate environment, politics at work,...

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Differentiation – A Path To Sustainable Competitive Advantage (Part 2)

In the previous post, I introduced the three important terms that are related and are important to small businesses. Why is it relevant to you? Very simple. If you do not want your business ideas to be...

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